All posts tagged marketing

Dear Small Business Owner

A Month of Letters

Small businesses make the economy work.

W is for Web Presence

Norwegian troll

You knew in advance or you quickly found out if you were not online, your chances of book buyers would be small. What goes into a successful web presence?

V is for Video

Admiral 7 inch bakelite

But I am an author. Not a screenwriter.”

U is for Ubiquity

Despite rumors to the contrary, ubiquity is not always a way to sell more anything.

S is for Social Media

letter s

The mother of all time sucks is a necessary tool in effective marketing of your book. No, it is not as simple as having a page on Facebook, Google Plus, LinkedIn, Pinterest, Twitter, Tumblr, StumbleUpon, Reddit, … No, it does not have to be.